Welcome to Doc's Sports Service 5 Dimes Banner
spacer  
spacer spacer
Welcome to Doc's Sports Service spacer
Welcome to Doc's Sports Service Welcome to Doc's Sports Service
Welcome to Doc's Sports Service
Click Here to Purchase Doc's Picks
Baseball Picks   |   NASCAR Picks   |   WNBA picks
Football Picks   |   NFL Picks   |   Soccer Picks
spacer



Live Lines and Odds NFL Odds
spacer
NBA Odds
spacer
College
   Basketball Odds

spacer
MLB Odds
spacer
NHL Odds
spacer
WNBA Odds
spacer
CFL Odds
spacer
Boxing Odds
spacer
Golf Odds
spacer
Soccer Odds
spacer

Free Picks by Sport Free MLB Picks
spacer
Free NASCAR Picks
spacer
Free NFL Picks
spacer
Free College Football Picks
spacer
Free NBA Picks
spacer
Free College Basketball Picks
spacer
Free NHL Picks
spacer
Free World Cup Picks
spacer
All Free Picks
spacer

Handicapping Matchup Reports NFL
spacer
NCAA Football
spacer
NBA
spacer
NCAA Basketball
spacer
MLB
spacer
NHL
spacer

Scores NFL
spacer
NCAA Football
spacer
NBA
spacer
NCAA Basketball
spacer
MLB
spacer
NHL
spacer

Schedules NFL Schedule
spacer
College Football Schedule
spacer
MLB Schedule
spacer
Monday Night Football Schedule
spacer

Upcomming Event Coverage 2014 Heisman Trophy Odds
spacer
MLB Futures Odds
spacer




5Dimes Banner
spacer
spacer
Home
spacer
View Picks
spacer
Why Doc's Sports?
spacer
Our Betting System
spacer
Sports Betting Strategy
spacer
Message from the GM
spacer
Our Commitment
spacer
Customer Comments
spacer
Free Picks
spacer
Contact Doc's
spacer

The Advisory Board
Our Commitment
spacer
Doc's Sports
spacer
Robert Ferringo
spacer
Allen Eastman
spacer
Raphael Esparza (VSI)
spacer
Indian Cowboy
spacer
Jason Sharpe
spacer
Strike Point Sports
spacer
Chad Matthews
spacer
Mike Davis
spacer

Betting Systems
11th Hour Sports
spacer
The Prop Machine
spacer

Recomended Sportsbooks Bovada Sportsbook
spacer
5Dimes Sportsbook
spacer
BookMaker
spacer
Sportsbook
spacer
Carbon Sports
spacer
WagerWeb
spacer
BetOnline Sportsbook
spacer
GT Bets
spacer
SportsBettingOnline.ag
spacer
Sportsbook Bonus
spacer

Handicapping Resources
Mobile Website Directions
spacer
2014 NFL Season Win Totals Predictions
spacer
2014 College Football Season Win Totals Predictions
spacer
Weekly NFL Survivor Pool Picks
spacer
Sports Betting Money Managment
spacer
Handicapping FAQ
spacer
Sports Betting 101
spacer
Sports Betting Tips
spacer
Parlay Calculator
spacer
Sports Betting Systems
spacer
Parlay Cards
spacer
Gambling Terms
spacer
2014 Archives
spacer
2013 Archives
spacer
2012 Archives
spacer
2011 Archives
spacer
2010 Archives
spacer
Doc's Affiliate Program
spacer
Doc's Writer Bios
spacer
Doc's rss feedDoc's RSS feed



spacer
spacer

Who Coined the Term March Madness? Why Do They Call It March Madness?
by Matt Severance - 03/17/2009

Nowadays, March Madness is a sports term as familiar to most Americans as is Super Bowl or Stanley Cup, yet the college basketball moniker is fairly new when applied to the NCAA Tournament.

Get $60 in FREE Member Picks
No Obligation
Click Here

However, have you ever wondered who coined the term March Madness or why they call it March Madness? High school basketball was about the most popular sport in the state of Illinois in the first few decades of the 20th Century. By the mid-1930s, more than 900 schools were competing in the Illinois statewide tournament, which began back in 1908.

In 1939, Henry V. Porter, the assistant executive secretary of the Illinois High School Association, first put the term March Madness to paper when he wrote an essay entitled "March Madness" to commemorate the state tournament in an IHSA magazine. His essay hinted that "a little March madness may complement and contribute to sanity and help keep society on an even keel.''

It was catchy, to be sure, and became a hit among Midwest newspapers. It was the unofficial title of the Illinois state tournament for decades. (Porter also wrote a poem in 1942 that read in part: The Madness of March is running. The winged feet fly, the ball sails high. And field goal hunters are gunning.)

Beginning in 1973, the IHSA began using the term officially in its programs and on its merchandise. In 1977, the organization hired sportswriter and Big Ten basketball referee Jim Enright to write the official history of the boys basketball tournament, which would end up being titled March Madness: The Story of High School Basketball in Illinois.

March Madness remained pretty much limited to Illinois until 1982, when former CBS broadcaster Brent Musburger, who went to Northwestern and began his career as a Chicago sportswriter, used it during NCAA Tournament coverage that year.

Are you enjoying this column? Check out Doc's Printable March Madness Bracket page. Doc's NCAA Basketball Schedule resource is a must read for NCAA basketball wagering. When it comes to betting college basketball our Basketball Lines feature is a must for any NCAA basketball fan. For 35+ years the team at Doc's Sports Service has provided and insight on NCAA basketball handicapping.

''Brent Musburger used it,'' said Kevin O'Malley, a former CBS Sports executive, to the New York Times in a 2005 article. ''Around that time, some people used the phrase in print. Maybe some Midwestern writers used it, but it really blossomed when the tournament expanded to 64 teams in 1985.''

That wasn't the end, however. The IHSA and NCAA both attempted to trademark the term, which led to the inevitable lawsuit. In 1996, a federal circuit court ruled in a suit filed by the IHSA against an NCAA sponsor, GTE, that the phrase had a ''dual use'' beyond the high school tournament.

The two sides then agreed to form the March Madness Athletic Association, a joint holding company. The IHSA holds the high school rights, the NCAA the rest.